Thursday, August 20, 2020

Red Alert! #WeMakeEvents

Join us in spreading the word about the disaster facing the live event industry!

To call attention to the deep financial plight of the Live Event Industry, a nationwide event will take place on Tues
day, September 1, 2020, from 9pm-12midnight, when as many as 1,500 buildings across North America will be lit in red. The goal to raise public awareness that the Live Events Industry is on Red Alert for its very survival, and create congressional pressure to act now. It is estimated that 96%, or as many as 12 million people in the Live Events Industry are currently unemployed, furloughed, or have lost up to 90% of their income, and the world’s largest concert promoters have reported a 98% loss of revenue since the start of the pandemic. Once a robust $35 billion industry, the Live Events business was the first to close and the last to re-open, sustaining increased financial losses in the tens of billions of dollars.

This would be in solidarity with all of those who work in the live entertainment and events industries who have been affected by the COVID-19 Pandemic and is a North American parallel to the UK event which was held this past week on August 11th.

To find out more, read this press release from LiveDesign.

Thursday, August 13, 2020

Ferrari World Abu Dhabi: 10-year Anniversary!

Following the re-opening of Ferrari World Abu Dhabi (after the shut down due to Covid-19), the theme park has launched an all-new Hypercars exhibition. The year-long exhibition is part of the lineup of new experiences in the lead up to the park’s 10-year anniversary this November.

We were so proud to work on this project 10 years ago and we are glad to see that the lighting systems, originally designed for flexibility, were adapted to such a different aesthetic. Click here to check out what the gallery used to look like. We look forward to celebrating their continued success for another 10 years!

To learn more about the Hypercars exhibition, check out this article by InPark Magazine!